SO MANY WAYS TO SHARE THE NEWS.
 

They may be becoming a thing-of-the-past but they are still a wonderful way to communicate, especially with those who do not have computer access. And who doesn't love getting a special letter in their mailbox rather than junk mail?!? Think it's going to be difficult? Think again! We've got you covered with a few easy steps to help you get started . . . 

SNAIL MAIL

  • Compile a list of friends, relatives, co-workers, etc. to send your letter too. Don't be afraid to include those you haven't talked to in awhile, or those who you aren't sure will give. You might be surprised who decides to donate!

  • Although optional, why not make it super-easy for people to donate? Include a self-addressed, stamped envelope with your letter. Use labels or add a personal touch by handwriting the addresses.

  • All checks should be made out to New Hope Academy and mailed to:  NEW HOPE ACADEMY, 1820 Downs Blvd., Franklin, TN, 37064.

  • Remind your supporters in your letter to include YOUR NAME and "Run For Hope" on the memo line of their check. This is the only way we will know to give you credit for their contribution.

  • New Hope Academy is a 501(c)3 non-profit so every donation is 100% tax-deductible.

*ALL SAMPLE EMAILS ARE DOCX FILES. IF YOU NEED A DIFFERENT VERSION SUCH AS DOC OR PDF, PLEASE EMAIL JAMBUEHL@NHAFRNAKLIN.ORG.

STEPS TO SUCCESS

Letter writing may not be for you. And that's okay! But, you'll definitely want to send all those in your contacts an email asking for their support. It's a fast and easy way to share the news but for it to be effective, a one-time email is not enough. Follow these few steps to increase the effectiveness of this tool and don't be afraid to use multiple options . . .

EMAIL

  • Use the RUN FOR HOPE email template below. 

  • Take time to personalize the email and be sure to include your personal fundraising URL you received when you created your FirstGiving page.

  • If someone doesn't want to donate online due to inputting their credit card information, they can make checks out to New Hope Academy and mail it to:  NEW HOPE ACADEMY, 1820 Downs Blvd., Franklin, TN, 37064.

  • Remind your supporters who wish to mail in a donation to include YOUR NAME and "Run For Hope" on the memo line of their check. This is the only way we will know to give you credit for their contribution.

  • Make sure to send your email to individual emails addressed to individual people so it's not in danger of going to spam folders (and then won't be read).

  • About ten days later, use THIS TEMPLATE to send a follow-up email to the same list, excluding those who already donated or have already received a physical letter from you.​

  • About a week after that, send one FINAL EMAIL. Although multiple emails may seem pushy, it puts your ask back on their radar as many times people simple forget about the opportunity to give.

  • New Hope Academy is a 501(c)3 non-profit so every donation is 100% tax-deductible.

STEPS TO SUCCESS

If you use Facebook, Instagram, or Twitter or have a blog or website . . . then this section is for you! Use your built-in audience to tell them about your excitement participating in the RUN FOR HOPE 2019. And, invite them to partner with you by donating to your online fundraising page. Here are a few helpful hints to get you posting . . . 

SOCIAL

MEDIA

  • To make your fundraising link shorter to post online, head to www.tinyurl.com

  • Use specific asks, challenges and deadlines regularly to create urgency and excitement for donating.

  • Post personal thank you messages to all everyone individually who donates and tag them so you get more visibility.

  • Invite people into your training experience by sharing your goals, struggles, and need for guidance along the way.

  • Post about what you're learning about yourself . . . about the cause (New Hope Academy) . . . about the difference it will make in low-income families' lives. 

  • Share posts shared on the RUN FOR HOPE Facebook and Instagram pages with your audience.

  • Need a little inspiration? Check out Martin Luther King's speech HERE!

STEPS TO SUCCESS

© 2018 New Hope Academy  .  Franklin  . TN

#RUNFORHOPE2019